OVERVIEW

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While working at As Seen On PC, I developed a complete brand experience that would easily differentiate home solar products amongst a sea of online competitors. Through brand identity and packaging I helped them express the culture and purpose behind their brand.

Through consumer market research and brand positioning we focused the products story around “empowering people to live brilliant eco-friendly lives.” In order to capture this essence, I created a memorable and iconic brand packaging combined with a lively and approachable images  to display product design and purpose.

Market Research
Photography
Logo Design
Brand Identity
Packaging Design
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